American Girl Brings Shine On Now: A Great Way To Make A Difference

I am so excited to be a part of this amazing project alongside American Girl. I am one of their parent partners (see the little badge in my sidebar) and couldn’t be more excited about a project.  What is the project you ask?  Glad you asked, let me tell you all about it.

Shine On Now is an initiative calling on girls from across the country to donate $1 Million dollars in clothes, books, dolls and money to four charities.  The charities being donated to through this initiative are:

  • K.I.D.S (Kids In Distressed Situations)
  • NACHRI (The National Association of Children’s Hospitals and Related Institutions
  • NWF (National Wildlife Federation)
  • Save The Children

Starting today girls can head over to Shine On Now and become official American Girl ambassadors to help with this amazing project.  As an ambassador they will receive a downloadable tool kit with ideas to help them with fundraising for one of the four (or all) charities listed above or any other opportunities they have to give back.  It is a great way to get them excited about giving back.

Then starting July 13 until July 31 they can go to Shine On Now and donate up to 100 free stars a day.  If a total of 1 million stars are collected, American Girl, will donate 1 Million dollars of books, clothes, dolls and money to the four charities mentioned above.  If we can get 10,000 girls signed up and donating their 100 stars the million would be met.  Now I hope to get much more than that since we have 18 days, let’s pass that million mark and show them how excited our children are about helping others.

I don’t know about you but I am excited at the thought of teaching my daughter that giving back is fun and a great way to help others who may not have the things she does. Coming soon I will talk about Innerstar University a fun way to help your child shine in her life by interacting with her My American Girl doll.

Giveaway coming soon here for a chance to win a My American Girl doll, so keep watch and leave a comment here if you like! *It will be an extra entry when I post the giveaway*

For now head over, starting today to Shine On Now and sign your daughter up to become an American Girl Ambassador and be a part of this wonderful project.  Giving back is important and if we can get them involved while they are young it will embed in them the importance of it later in life.  I don’t know about you but that seems like a win/win to me.

You can follow Shine On Now twitter at @AGShineOnNow and like them on their Shine On Now facebook page.  While you are there don’t forget to check out the Parent Partner Page to see the other parent partners spreading the word about this amazing program.

Just in case you can’t get to it here is a list of the other parent partners who either have now or (like me) will have an American Girl giveaway for you to enter soon.  Fellow Parent Partners Include:

“American Girl will send me free product samples as a part of my partnership in the Shine On Now™ program. The opinions and content posted here are my own in combination with pieces taken from a press release. No monetary compensation was given for this post.  For more information please see my disclosure page.”

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Toni is a professional lifestyle blogger living on the sunny Florida Gulf Coast. She has a passion for Disney, Travel, Fashion, Cooking, Tech, Family Fun Ideas, Reviews, Giveaways and loves being able to share that with her readers!

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  1. 1

    Love this, Toni! My daughter is only 4 but is saving her money for an American Girl! 😉 We’ve read a lot of the books and she LOVES it. So glad they are doing something cool like this!

    • 2

      I know I was excite to be a part of it. Go sign her up, I am signing bella up myself 🙂

  2. 3

    We LOVE American Girl! We go once a month to the location here in Georgia for brunch and have visited other cities as well. My daughter was also in the American Girl Fashion Show put on by the Junior League.

    I am going to sign her up right now. 🙂

  3. 4

    I love this so much! Off to sign up!

  4. 5

    Thanks for the mention I will do the same! Good luck!

  5. 6

    Look at you giving love to all the AG partners! You go over and beyond girlie.

  6. 7

    I’m excited to be a part of this too – even though I’m a late joiner. I’ve always loved AG dolls, but never had one as a kid!

  7. 8

    I am really glad Ameerican Girl has tajen this initiative to be an example to girls. We alreay love their beautiful, albeit expensive, dolls. Now, they even teach our girls something about giving back to the community.

  8. 9
    Margaret Smith

    I think that this is such a wonderful idea. A great way to encourage and thank those girls that make a difference.

  9. 10

    Thanks for the shout out girl! I am posting my giveaway July 13 and will link up to ya’ll. 🙂

  10. 11

    I love American Girls–the dolls are great, the stories are encouraging, the movies are uplifting! What a great thing AG is doing to help teach girls to give back!

  11. 12

    What a GREAT!!! project for young girls all over American, to learn how to start giving at a young age.

  12. 13
    Jennifer England

    My daughter is so excited to be a part of Shine On as an ambassador. She loves helping people and the Earth and this is a wonderful way to do so right out of her home. Thank you!

  13. 14
    Stephanie Spanos

    Toni, This is a wonderful post regarding the initative. We are truly grateful to call you one of our Parent Partners and appreciate everything you’ve done for Shine On Now. Thank you!
    -Stephanie Spanos, American Girl

  14. 15

    I love this blog!:)

    jm[email protected]

  15. 16

    What a great thing for American Girl to do! Yeah for them to let kids learn that they can “donate” also.

  16. 17
    Michele Flaherty

    My daughter loves dolls. I can’t wait until we eventually get one for her.


  17. 18
    Trenda Plunkett

    This is truly a wonderful initiative! I’m so delighted with American Girl for creating Shine On Now!


  18. 19

    what an amazing concept… i wish there was more info on the site about the program though.

  19. 20

    Thanks for this list! I would love to win my daughter one of these

  20. 21

    I am so excited about this giveaway thank you for all you do
    [email protected]

  21. 22

    I think this is a fabulous program, Thanks so much for bringing it to us!
    [email protected]

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